When people think of wide format printers, they usually picture basic signage—banners, posters, maybe a trade show display or two. But today’s wide format technology opens the door to much more creative, eye-catching possibilities.

If you’re a small business looking to stand out, here are some unexpected ways a wide format printer can boost your branding, marketing, and visual impact.

Floor Graphics and Window Clings

Turn overlooked surfaces into advertising space. Floor decals guide customer flow or promote products in retail environments, while window clings transform storefronts into vibrant, changeable displays—no permanent adhesive required.

These materials can be temporary or long-term, depending on your needs and environment.

Custom Packaging and Labels

Need short-run packaging for a product launch, limited edition, or holiday promo? A wide format printer can handle adhesive labels, boxes, and custom wraps in-house—giving you full control over your branding without outsourcing.

Wall Murals and Branded Environments

Want your space to make a statement? Use wide format printing to create immersive wall graphics, interior branding, or even inspirational murals. This works especially well in offices, gyms, salons, or cafes where aesthetics are part of the customer experience.

Event Backdrops and Photo Ops

For pop-ups, conferences, or in-store events, a custom backdrop or step-and-repeat wall gives your brand a professional touch—and helps generate shareable content. You can print on reusable materials or design them to match seasonal campaigns.

Faster, Greener, and More Flexible

By printing in-house, you reduce turnaround time and have more control over design changes. You also minimize shipping waste and excess production, making it a more sustainable solution for creative teams.

Curious how wide format printing could work for your business? Contact us to find the right solution for your next creative project.