Ricoh wide format printers are a great addition to your marketing repertoire. Although you can use them in just about any way, there are a few simple tips that can help take your marketing print jobs to the next level. Here's what you need to know!

Make Marketing Magic with Ricoh Wide Format Printers

First things first: Ricoh wide format printers can do a little bit of everything, not just marketing. However, many businesses use these machines to share their message, promote their brand, and attract new customers--all because wide format is the way to go when it comes to marketing material.

Despite being capable of incredible things, Ricoh wide format printers are just printers, which means they can't give you advice on how to plan your marketing print projects. Luckily, that's why we're here. Check out these quick tips to help make marketing magic with your wide format printer:

#1: Choose your message wisely.

Ricoh wide format printers can print both graphics and text in high resolution, which means there are virtually no limits to what you can do. However, that doesn't mean you should juggle everything at once. Make sure you use a simple but powerful balance of text and graphics and don't go overboard by trying to fit too many elements into one message (even though it might be tempting to really put your wide format printer to work).

#2: Use eye-catching colors.

Another thing Ricoh wide format printers excel at is color. They can recreate your brand colors with incredible accuracy, create vivid hues, and more--so don't feel like you have to use black and white for your marketing material.

#3: Try new things.

The last thing you want to do is make your marketing message the exact same as everyone else's. With Ricoh wide format printers at your disposal, you have all kinds of functions and features to experiment with--so don't be afraid to think outside the box, try something new, and maybe even start the next big marketing trend.


When it comes to marketing, you bring creativity, and Ricoh wide format printers bring functionality. Together, you and your machines can turn ideas into incredible marketing strategies that can attract new customers and fascinate existing ones.

Ready to see what else Ricoh wide format printers can do? Contact us today to get started!

Why EBP?

At EBP, it’s our mission to help you print outside the box. Beyond copiers and printers, we provide the customized solutions, services, software and workflow that streamline your company’s processes to help you work smarter, not harder.

As your dedicated, full-service partner, our entire team is committed to exceeding your expectations on every level. We are family-owned, driven by family values and proud to be part of the Ricoh USA family group, recognized industry-wide for our organization's excellence in service year after year. Simply put, we’re here to help - every day and in any way that we can. 

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